I help founders sell what they build.
Go-to-market for Seed to Series B startups.
Research · 6
Position · 6
Launch · 8
Every box is a real example. Open any of them.
34 outputsBuilt the function at
3
Functions built from zero
22
Case studies written
6
Product marketers led
3
Acquisitions, through
MarineTraffic · Kpler · Linagora · Globcoin · WealthKarma · FoodVessel
How the work splits
AI does the research. I make the calls.
Solid runs itself · Half needs a person
Start for nothing
No call required
Two things I will do for free.
How working together goes
Two weeks before you commit to the rest.
The diagnosis
What is actually broken, and whether you need the rest. Stop here and pay €2,500.
The build
Four days a month, in the room while the decisions get made. The outputs get built as we go.
The handover
Four stages keep running on AI. Someone on your team is trained to hold the other two.
Free GTM assessment
Is your go-to-market actually working?
Four questions. Your map fills in as you go.
0 of 34 marked so far
Question 1 of 4
What are you seeing right now?
Who I am
Every function I built is still running without me.

MarineTraffic
Four product verticals, and an app launched.
+30%
Enterprise pipeline
Linagora
Six products, one commercial model.
€0 → €2M
ARR, as acting CMO
Globcoin
Crypto products, launched in regulator-heavy markets.
3
Exchanges listed on
I co-founded WealthKarma, a fintech startup in Dubai, and won VC funding from Antler.
Case studies
MarineTraffic
One vessel-tracking feed, four commercial products, defined by workflow rather than by feature.
Kpler AIS
Three positional networks merged into one verified feed, with a narrative five buyers recognise.
A stealth payments startup
Building a new checkout category from zero: definition, segmentation, and a six-stakeholder narrative.
WealthKarma
Selling retirement planning to people who don't know they need it. Co-founded through Antler Dubai.
Linagora
Eleven products and a services arm, unified into one commercial model. Built the function from zero to eight.
FoodVessel
A two-sided food marketplace, digitised. Seven buyer tools, two funnels and a 90-day Saudi entry plan.
Where to start
Most prices are published. Thirty minutes is enough to decide.